Perhaps the most significant trend facing web and application hosting providers is marketplace stratification. We’ve been looking into data presented by 451 Research in the 5-year forecast they published last fall. They say more and more end-customers are looking to specialized IaaS and SaaS environments rather than traditional, more generalized hosting resources (such as your company).
If this trend hasn’t already affected your firm, it will. Be prepared, and you can turn what looks like a doomsday scenario into opportunities to grow your company. Offering the Best Execution Venue (BEV) for your target customers will bring increased sales as well as an increased clientele.